• NTV Swetha or Inews Roja: Who is attracting people?

    NTV Swetha – many say she is the one who is attracting viewers to NTV – a leading telugu news channel? Popular TV anchor Shwetha or NTV Shweta as she is called by people of Andhra Pradesh is not just one among many TV ancors media houses have. Her beauty with brains is what attracts people and suddenly she has become a well known figure among people.

    Many young boys in cutting across Andhra Pradesh (including Telangana!) are mad after her. In past what used to be the effect of Tollywood on young minds is soon getting replaced by TV actresses and TV anchors (news readers of the famous news channels) courtesy anchors like NTV Swetha and I News Roja. The day will not be away when we will have fan clubs and temples of the news anchors like NTV Swetha.

    After I-news Roja NTV’s Swetha is the fast coming up beauty having an appeal of modern Indian woman – beauties with brain. According to some informal surveys TV viewers stop ate the channel because NTV anchor Swetha is being telecasted and hence increasing the TRP of programs anchored by her?

    May be mainstream hindi news channels should learn something from Telugu channels? Arnab Goswami and Rajdeep Sardesai – your days are over?

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