Tollywood’s most successful director SS Rajamouli made headlines when the Tamil rights of his upcoming movie, Eega fetched a record 5 crores. And now that sum is seen very little as the TV rights of the Tamil version fetched a whopping 3.35 crore. PVP cinemas hold the Tamil rights of the movie.
This was revealed by Rajamouli himself, he tweeted, “When eega Tamil rights were sold for 5 crores, I was a bit worried that we are overselling. Tamil satellite rights were sold for a whooping 3.35 crores!! We are left wondering whether we undersold the rights…:)”.
The movie is gearing up for release on 30th of this month.