We call it Mahesh Babu film, NTR film or Pawan Kalyan film in AP, but when it comes to Overseas box office, Movies generally sell out on the brand name of directors. Shekar Kammula is one such big brand in USA. All his previous movies have done very well in the past. His recent movie ‘Life is Beautiful’ made with all new actors is currently being shot in Hyderabad.
The movie is already sold out in USA. FICUS who distributed Dookudu is US have acquired the overseas theatrical and home video/dvd rights for the movie. Life is Beautiful is said to be a romantic film, which is produced by Amigos Creations.